April 30 - May 2, 2024
South Point Hotel
Convention Center
Las Vegas, NV.
Please note that American Towman does not authorize hotels or housing agents to call you – so beware of scammers!
Thank You To Our Sponsors
Exhibitor Portal
American Towman ShowPlace
The Largest Tow Show in the West
 
Co-sponsored by TowIndustryWeek.com, towing's exclusive online weekly publication, and American Towman Magazine, the industry's leading monthly magazine, American Towman ShowPlace - Las Vegas will put you face to face with suppliers, educators, top trainers, and leading towing professionals from around the world.
AT ShowPlace Sponsors:
         
AT Showplace Exhibits
Meet exhibitors
on the show floor
Tow Industry Week offers multiple conferences, AT's legendary hospitality, special events, and the American Towman ShowPlace, featuring the industry's top suppliers. This year many activities and the Expo itself, will be inside one of Las Vegas' most unique exposition facilities:South Point Hotel Convention Center.

Co-sponsored by TowIndustryWeek.com, towing's exclusive online weekly publication, and American Towman Magazine, the industry's leading monthly magazine, American Towman ShowPlace - Las Vegas will put you face to face with suppliers, educators, top trainers, and leading towing professionals from around the world.
Exhibit Hall Hours:
Wednesday, May 1, 12 noon - 5 pm
Thursday, May 2, 12 noon - 5 pm
Las Vegas Strip
Experience Las Vegas
 
Considered the most expensive 4 mile stretch in the world, the Las Vegas Strip which is the section of Las Vegas Blvd from Mandalay Bay to the The STRAT Hotel Casino and SkyPod, has some of the world's top hotels and attractions that are uniquely Las Vegas.
What to do in Vegas:
Equip yourself with a Vegas map because sightseeing along the Strip is like traveling the world on foot. From the pyramids of Giza (Luxor Hotel), to the Statue of Liberty (New York New York), to the Eiffel Tower in Paris (Paris Las Vegas), to the Colosseum of ancient Rome (Caesars Palace), to the canals of Venice (The Venetian), and everything else in between.
South Point Hotel Convention Center
AT ShowPlace Headquarters
& site of all exhibits
South Point Hotel, Casino & Spa is a resort located in the heart of the premiere southwest Las Vegas valley, just minutes away from the famous Las Vegas Strip. Some of our many amenities include a 16-screen Century Theatre movie complex, 64-lane bowling center and 60 lane tournament bowling plaza and a variety of 11 restaurants that cater to all appetites and tastes. Our Las Vegas casino features a large selection of table games including Blackjack, Craps, Roulette, Progressive Fortune Pai-Gow Poker, No Commission Baccarat, Ultimate Texas Hold 'em with Progressive and Three Card Poker with Progressive.

More than 2,200 of the most popular slot and video poker machines featuring ticket-in, ticket-out technology. Our distinctive hotel features spacious rooms and suites with 50 inch view surface with 4k resolution televisions, Point Plush mattresses and Wireless Fidelity throughout. A unique feature to this property is its Equestrian Center, which is the finest horse facility in the country. South Point also has a fabulous 400-seat showroom that features headliner entertainment and dancing to live bands. Stop by the South Point Hotel, Casino and Spa today, we are sure you will want to stay.
Location: 9777 S Las Vegas Blvd, Las Vegas, NV 89183
American Towman Academy
 
 
No one does educational conferences like American Towman. Get in on these in-depth Intelligence Briefings critical to a Commander In Chief of an emergency road service operation. Learn from industry leaders about crucial issues in managing a towing business.
Carte Blanche Passport:
Access into all American Towman Academy Conference-Seminars, $150 with advance registration. $225 after April 27.
Business Operations
Conference
Carte Blanche Passport
SCRA Strategies: Best Practices for Towing and Storage
An SCRA violation can quickly cost a storage facility ten of thousands of dollars. This presentation will review the Servicemembers Civil Relief Act, break down how it affects towing companies and VSFs, and review the lessons learned from DOJ lawsuits.
Instructor Brian Walters from The Walters Firm
Wednesday, May 1, 9am
Locked and Loaded: Corporate Structuring to Safeguard Your Towing and Storage Business
Proper corporate structuring is one of the most fundamental you can protect your business. This presentation will review how to structure your business to isolate operations, protect high value assets, reduce administrative/state oversight, and keep your business running smoothly.
Instructor Brian Walters from The Walters Firm
Thursday, May 2, 9am
Carte Blanche Passport:
Dispatch Conference is a part of the Carte Blanche Passport, you may purchase the passport at registration.
Controlling Your Cost
Conference
Carte Blanche Passport
Applying Technology To Contain Insurance Costs All in One Systems
360 degree Video Coverage, Forward Collision Avoidance, Lane Departure Warning, Drowsy and Distracted Driving Detection, Move Over Awareness Warning Systems MOAWS, Remote Warning Devices, Safety Signage.
Instructor Scott Watkins from Mobile Video Computing Solutions LLC
Thursday, May 2, 11am
Carte Blanche Passport:
Controling Your Cost Conference is a part of the Carte Blanche Passport, you may purchase the passport at registration.
Building Revenue
Conference
Carte Blanche Passport
Towing Advertising, Marketing and Websites
Get more cash calls from Google. The team at OMG Tow Marketing will teach you the importance of optimizing your online presence to improve your ranking on Google. From Google verification issues to generating positive reviews and building towing websites, we will give you the tips you need to succeed.
Instructors Jared Fischgrund & Chris Blake from OMG Tow Marketing
Thursday, May 2, 9am
Under the Hood with Google
Get the inside scoop on optimizing online, enabling your tow company to rank highly in search, advertise efficiently, earn more positive reviews, and ramp up cash calls in your service area.
Instructor Kevin McMillan from Lift Marketing Group
Thursday, May 2, 10am
Carte Blanche Passport:
Building Revenue Conference is a part of the Carte Blanche Passport, you may purchase the passport at registration.
Towing Operations
Conference
Carte Blanche Passport
Effective Lockout Techniques
Explores How To Safely Unlock Vehicles. Techniques Focus On Damage Prevention And Explain Key Tool Types.
Instructor Chad Berg from Automobile Club of Southern California
Wednesday, May 1, 8am
Protecting Evidence Hold Vehicles
Towing for law enforcement requires the handling of evidence hold vehicles and how you handle them can be detrimental to preserving valuable trace evidence. Fingerprints, DNA, fibers, paint transfer, vegetation or dirt stuck in tire treads or fender wells, and tire tread marks are just a few of the sources of evidence that could possibly be disturbed through the towing companies handling of the vehicle. Protecting evidence hold vehicles includes special handling of the transport, secure and limited access to the storage area and proper documentation. This seminar will discuss ways tow companies can avoid contaminating valuable trace evidence.
Instructor Terry Abejuela from American Towman
Wednesday, May 1, 9am
Vehicle Fluid Cleanup and Your Tow Service Agreement (TSA), Insured, and the Law
(1.5 hours) Do you respond vehicle traffic collisions? We examine the law, regulations, tow service agreements, dealing with insurers, and getting paid for your work. Knowledge is power. Know what to expect and how to minimize and overcome the obstacles in the performance of your duties and your right to get paid. Learn protocols, hazards, and free resources available to you when responding to EV accidents.
Instructors Ed Grubbs & Jim Figueira from Environmental Chemical Solutions
Wednesday, May 1, 11am - 12:30pm
A Compliant Vehicle Storage Facility in an Environmental World
Know how the regulators classify your facility based on the wastes and pollution generated from damaged vehicles. Understand the hazards damaged EVs present even if they don’t catch fire. Know how to classify, store, and dispose of wastes generated from traffic accident cleanup. Be trained in “good housekeeping” duties and protocols that can help keep you in compliance when dealing with debris cleanup wastes, vehicle fluids and damaged electric vehicles (EVs).
Instructors Ed Grubbs & Jim Figueira from Environmental Chemical Solutions
Thursday, May 2, 11am
Lawsuit Protection, Tax Reduction & Estate Planning for Towing & Recovery Business Owners
Is your financial house in order? Discover the tools Towing & Recovery Business Owners can use to become invincible to lawsuits, save thousands in taxes, and achieve financial peace of mind.
Instructor Larry Oxenham from American Society for Asset Protection
Thursday, May 2, 11am
Carte Blanche Passport:
Towing And Recovery Conference is a part of the Carte Blanche Passport, you may purchase the passport at registration.
Safety
Conference
Carte Blanche Passport
Highway Safety
Survival when working on the side of the road requires the proper attitude and a strong and consistent commitment to safety. This seminar will cover development of the proper attitude and techniques to reduce your exposure to highway hazards, avoid complacency and provide a safer work environment on the side of the road. Emergency lighting, safety apparel, truck positioning, and more will be discussed.
Instructor Terry Abejuela from American Towman
Thursday, May 2, 10am
EV Commercial Vehicle Tow-ability
Currently and in the near future, operators across the industry will be dealing with tasking Commercial Electric vehicles. In this seminar, ERSCA's Director of Training, Shane Coleman will be sharing insights and information operators need to know. Keying in on the operations side of the work, topics like Emergency Response Guides, attachment / lift points, and even the sequence of the "hook-up" and or transportation of Commercial EV's will be addressed. "Commercial Electric vehicles will affect the operators not only in what type / level of service they will provide, but more importantly, how they provide it". Said Coleman.
Instructor Shane Coleman from ERSCA
Wednesday, May 1, 10am
Carte Blanche Passport:
Safety Conference is a part of the Carte Blanche Passport, you may purchase the passport at registration.
Leadership
Conference
Carte Blanche Passport
Leadership-Where Do You Stand? Are You A Dictator or A Leader?
The moment you hired your first employee you took on a leadership role whether you wanted it or not. What does it take to be a great leader? What are the common attributes of great leaders? Attend this workshop and learn the techniques needed to lead.
Instructor David Saline from DRIVE
Wednesday, May 1, 8am
Liability in Hiring – Are Your Policies Exposing You to Extra Risk?
Hiring is tough, but it can also expose you to severe liabilities if not done properly. Join Brian as he explores some common mistakes made in the interview and qualification phases of hiring, especially when hiring drivers or technicians. This seminar covers best practices on a Federal level, your state may have additional restrictions.
Instructor Brian Riker from American Towman
Wednesday, May 1, 10am
Toxic Culture – Is Your Company Suffering From the Effects of a Bad Employee?
Many owners tend to overlook a bad attitude if the employee with the bad attitude is a high performer. This creates a toxic environment that causes everyone to suffer. Explore options to prevent this and advice on how to correct your company culture if it is already toxic. A must attend resource for today’s leader that wants to build a high-performance team.
Instructor Brian Riker from American Towman
Thursday, May 2, 8am
Carte Blanche Passport:
Profit And Leadership Conference is a part of the Carte Blanche Passport, you may purchase the passport at registration.
Independent Courses
Separate Fee
 
Independent courses take more time to focus on critical issues. These courses are not a part of the Carte Blanche Passport and have a separate fee.
Presenting Companies:
   
It’s Only Money – YOURS! with DRIVE
Independent Course
Separate Fee
Owning a successful tow business is hard work – it doesn’t stop. If you learn the key components of running a great tow business or auto repair shop, you will be on the path to greater profits and freedom. You will learn the correct workflow, the best financial actions to take and the policies & procedures you need to incorporate today – for a better – and happier - tomorrow for you, your crew and your family.

Presenter: Jim Saeli
Tuesday, April 30, 8am - 12noon
Independent Course:
$150 advance registration, and $250 after April 27th
Alternative Fuel Vehicles
A Continuing Course of Safety
Independent Course: Separate Fee
What you need to know as a tower is this alternative world and the dangers involved. Certificated class.

John Borowski, American Towman
Thursday, May 2, 8am - 9:30pm
Independent Course:
$75/person; OR $105 after April 27th
American Towman Quick Clearance
Certification Course
Independent Course: Separate Fee
Arm your company and its tow operators with accepted quick clearance methods, on-scene incident management preparation, essential communications with police and fire command. Test follow 3 hours course, require for American Towman Quick Clearance certification card.

Wednesday, May 1, 9am - 12noon
Independent Course:
$75/person; OR $150 after April 27th
Recovery Business Success
Independent Course: Separate Fee
 
A special three-hour course geared towards the business end of recovery. Three crucial steps for recovery business success will be covered: Documenting the Recovery; Billing the Recovery; and Collecting on the Recovery Invoice.

Presented by: John Borowski, American Towman, Ron Myers, Pine Tree Towing.
Tuesday, April 30, 1pm - 4pm
Independent Course:
$250/person; OR $350 after April 27th
Recovery Billing Course
8 Hour Training
Independent Course: Separate Fee
Presented by Eric Fouquette and the Recovery Billing Team.

Part I - Wednesday, May 1, 9 am - 1 pm - 4 Hours classroom
Part II - Thursday, May 2, 9 am - 1 pm - 4 Hours classroom
Incl. Carte Blanche Passport both days!

You have spent hundreds of thousands on equipment…it's time to invest in a course designed to teach you how to invoice efficiently, stop settling, and get paid! After years of trial, error, and missed payment opportunities, we now know exactly what needs to be done to get paid for recovery work, how to navigate the various insurance/private payer routes and what triggers each to get paid time and time again. In this course, you learn in two days what took us 40+ years to acquire. The Recovery Billing Course will show you how to overcome recovery billing & collection obstacles that can be rectified with the proper education and systems. Join our elite network of thousands of tower owners and managers who've taken the course!

You'll learn:
• Foundational Principles: Handbooks, policies, safety, insurance needs, and more.
• Documenting the Scene from Start to Finish.
• Drafting the Documentation Packet.
• Laws to Help Get Paid: Expert towing & recovery attorneys educate on the main reasons for claim denial (AND how to overcome them).
• How to Bill: Learn how to get paid on various types of insurances: collision, property damage liability, home owners, and more!
• How NOT to Bill: Learn how to avoid mistakes and spot objections before they happen!
• How to Navigate an Insurance Claim: Learn how to navigate various insurance processes and how to work with the vehicle owner and the payer, not against them.
• Negotiation strategies: How to respond to things like “sorry, that’s not covered” and “we never pay that” - you’re going to be fully prepared when it comes to communicating with payers.

$2,500 for the first employee, then up to an additional 4 employees for $1,500/each
Presented By:
Hands-On Training
& Show Floor Training Courses
 
The nation's top trainers are ready and eager to teach YOU how to be the best tower you can be.
Presenting Companies:
   
WreckMaster Rotator Training
Hands-On Training
Separate Fee
Industry's Premier Rotator Training with WreckMaster Instructors

$795 – ($895 after April 27);

Part I • Tuesday, April 30th
8 am - 12 Noon (4 Hours Classroom)
1 pm - 5 pm (4 Hours Hands-On)

Part II • Wednesday, May 1
8 am - 12 Noon (4 Hours Classroom)

Training with WreckMaster at South Point Convention Center in the Arena & lunch included
Fee also includes Tuesday Carte Blanche Passport

WreckMaster instructors Bruce Campbell & Jeff Martin will conduct an exclusive 12-hour training course on rotator recovery; classroom and outdoor hands-on.

INTRODUCTION & EXPLANATION OF STUDENTS ROLE
• Introduction of Lead Instructor, assistances and students
• Set Course goals and objectives
• Overview of WreckMaster program

YOU & THE TOW TRUCK SET-UP
• Positioning the truck
• Leveling the truck
• Recommended distances- Utilities Overhead & Underground
• Recommended cribbing
• Safety in General
• Ground Loads
• Calculating Out-rigger Loads

UNDERSTANDING THE LIFT
• Determining the weight
• Shock Loads
• Cause and effect of tipping
• Determining the COG “Center of Gravity”

THE BOOM
• Calculating “Load Capacity”
• Calculating “Boom Top Load”

RIGGING
• General overview
• Wire Rope, Synthetic & Chain Bridles
• Calculating Bridle Leg Lengths
• Calculating Bridle Leg Loads
• Selecting the Correct Rigging for the job

SITE SAFETY
• PPE “Personal Proction Equipment”
• Operator Training
• Rigging Training
• Site Supervisor Training
Presented By:
ERSCA Commercial Vehicle EV Training
Hands-On Training
Separate Fee
This will be an interactive training for towing operators charged with providing service for Electric Commercial Vehicle. We will have selected commercial vehicles in the live training to cover the need-to-know information. The focus will be on Hook-up's, attachment points, and preparation and procedures for towing the selected units.

Presented By: Shane Coleman

4-hour “hands-on” training conducted in the South Point Arena • Tuesday, April 30, 8am - 12:00pm
$395 advance registration; $495 after April 27th
Presented By:
Allstate Safety
and Technical Information Series
 
 
Allstate Roadside will present informational sessions led by industry experts. During exposition hours, attendees will have the opportunity to expand their industry knowledge and skills by attending presentations on topics including growing your business, becoming a “Next Level Operator,” technical updates from General Motors and Ferrari, and electric vehicle best practices.

Wednesday, May 1, 2024
Time Safety and Technical Sessions Presenter
12:30 pm Recommended by the Manufacturer
Reviewing attachment points, jump points and other key service steps.
Mike Farmer
1:30 pm Understanding Today’s Vehicles
Important technical information for servicing electric and internal combustion vehicles.
Paul Stephens
2:30 pm Electric Vehicle Transport
Electric vehicle roadside service tips and best practices.
Paul Stephens
3:30 pm Ask the Experts
Two experts discuss leading industry challenges.
Brian Riker/ Paul Stephens
Thursday, May 2, 2024
Time Safety and Technical Sessions Presenter
12:30 pm Roadside Safety
What it takes to make your company safer.
Brian Riker
1:30 pm Avoiding Damage Claims
Examine how operators can protect themselves and prevent damages.
Paul Stephens
2:30 pm Are You Working the Job, or is the Job Working You?
Analyze processes from dispatch to drop off.
Paul Stephens
3:30 pm Checking in on your EV Education
Review methods of EV safety, towing and roadside service.
Mike Farmer
Presented By:
AT ShowPlace Events
VIP Desert Smoke, Cactus Feast
Pie Palooza, and More.
American Towman Expositions are more than just tow shows; our Legendary Hospitality puts us a cut above the rest! Prepare for our networking opportunities, parties, and more.
Event Schedule:
American Towman Cactus Feast
Welcome Reception
 
The AT ShowPlace Cactus Feast Welcome Reception will be bigger and better than ever! Relax and enjoy a variety of premium meats and meet up with old friends and make new ones, as we get ready to enjoy the best Tow Show in the West. A perfect way to relax after traveling!

Concourse/Arena
Tuesday, April 30, 5:30pm - 7:30pm
Note:
put note here
The Desert Smoke: VIP Cigar Smoker
 
 
Join us poolside for a relaxing evening of drinks, cigars and great company.

$30 per person, includes 2 premium cigars & 1 drink

South Point Hotel Poolside Gazebo
Wednesday, May 1, 7pm - 9pm
Sponsored By:
Encore ACE Awards
For 2023 ACES
 
Join us in recognizing your fellow Tow companies who were nominated by motor clubs and call providers for being in the top 1% of towing operations for service excellence, reliability and professionalism, as they receive the prestigious Towman ACE award. Recipients are presented with the exclusive ACE Buckle Award by representatives of Allstate Roadside, GEICO, NSD + QuestX, and Agero.

Concourse
Thursday, May 2, 2pm
Sponsored By:
   
Pie Palooza
 
 
Join us on the Exhibit Hall Show Floor for Pie Palooza! Choose from a variety of your favorite pies and enjoy as you continue through the west coast’s premier towing trade show.

Exhibit Hall
Thursday, May 2, 3pm
Sponsored By:
The American Towman Cup
Wrecker Pageant
& Award Ceremony
The towing industry's most amazing wreckers from the West compete for the American Towman Cup. Pageant contestants vie for the Cup in several weight classes.

Entry: $100 • Light-Duty (Pre-2023), Light-Duty (2023-2024), Medium-, Vintage (25+ Years)
Entry: $150 • Service/Support Truck, HD Single Axle, HD Tandem, Rotator, Carrier.

A towing company may enter one truck per class and up to 3 trucks.

Voting for Best of Show takes place on show floor during Exhibit Hall hours.

Ceremony in Arena Concourse
Thursday, May 2, 4:30pm
Sponsored By:
CTTA Annual Convention
Roundtable
Dinner & Comedy Show
The California Tow Truck Association holds its Annual Convention as a part of Tow Industry Week and the American Towman ShowPlace - Las Vegas.

CTTA Dinner & Comedy Show - $110 Ticket or $150 VIP Ticket
South Point Convention Center, Thursday, May 2, 6:00 pm. All are welcome! Featuring the comedy stylings of Frank Santorelli, a star in the God Fathers of Comedy and a Soprano’s favorite, Paul Nardizzi, a Boston icon and master of stand up, and Vinnie Favorito, king of comedy roasts and Las Vegas icon. VIP Seats are available for $150 each and include a "Meet and Greet" with the comedians prior to the dinner and priority seating. Supporting the CTTA Foundation. Must be 18 years or older to attend.

Legislative and EV Roundtable
Hosted by CTTA & American Towman. Thursday, May 2, 10am - 11:30am. South Point Convention Center. Open to all attendees & exhibitors.
Hosted By:
Hotel & Travel
You can book your hotel following registration
Travel Discounts Available, Click Here

South Point Hotel, Casino & Spa
Single and double rates are $80 Sunday through Thursday, $150 Friday & Saturday. Each additional adult above 2 in the guestroom will incur an additional charge of $20. (Limit 4 persons per room)

Amenities are: wireless internet, fitness center, in-room coffee maker and mini fridge, courtesy airport shuttle and local and toll-free domestic calls. 9777 S Las Vegas Blvd, Las Vegas, NV 89183

You can reserve your hotel following registration.
Special Note: